Templates

Marketing Report template

Campaign spend, conversions, and ROAS by platform, with the budget-shift case made in writing.

Analysis reportJuly 1, 2026

Marketing Performance Report — June

Prepared for
Northwind Digital
Source
paid-campaigns-q2.csv · 30 rows

Ad spend (June)

$33k

-11.1%

Attributed revenue

$86k

-8.5%

Conversions

793

-24.3%

Blended ROAS

2.61x

+3.0%

Return on ad spend by platform

June performance — blended revenue ÷ spend per platform

Key insight

Blended ROAS moved from 2.53x to 2.61x month over month. YouTube leads efficiency at 5.14x while LinkedIn trails at 1.3x — the budget-shift case writes itself.

Top campaigns by revenue (June)

CampaignPlatformSpendConv.ROAS
Non-brand — SearchGoogle Ads$4.1k2195.67x
Launch videoYouTube$2.7k1015.14x
Lookalike — FeedMeta$3.4k963.20x
Brand — SearchGoogle Ads$3.8k732.62x
Competitors — SearchGoogle Ads$4.6k1011.96x
Prospecting — FeedMeta$3.1k491.98x

All figures computed from source data · Updated July 1, 2026 · paid-campaigns-q2.csv

Made with AnalyzeData

Live render — every number above was computed from the sample dataset, and the same engine rebuilds this structure from your file.

What's inside

  • KPI row: spend, revenue, conversions, blended ROAS with MoM deltas
  • ROAS by platform ranking
  • Insight naming the efficiency gap
  • Top campaigns table
How to use it: open the template with sample data, see how the blocks are built, then change the dataset to your own export — the engine regenerates the same structure from your numbers.

Frequently Asked Questions

Everything you need to know about using AnalyzeData.

Spend and results versus last period, efficiency by platform or channel, the campaigns driving results, and a recommendation. This template renders exactly that from sample campaign data.

Yes — set "Prepared for" to the client, pick their theme, and send the live link or PDF. The structure fits weekly and monthly cadences.

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Open the template with sample data, then swap in your own file.

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